This excerpt was originally published by the Wall Street Journal. This year companies are expected to spend $333 billion globally on online advertising, with plenty of that spending driven by…
Tyler JenkinsJune 17, 2019
OMD’s Mark Murray Jones Shares His Takeaways From Serving as a Media Juror for the 2019 Cannes Lions
This article was written by Mark Murray Jones, Chief Strategy Officer, OMD EMEA, and originally published by Adweek. In an increasingly time-poor world, it’s incredibly rare to have the opportunity…
This article was originally published by Beet.tv. View the full interview here and learn more about Overthrow II here. Malcolm Devoy, Chief Strategy Officer, PHD EMEA If advertising agencies were getting…
Tyler JenkinsJune 26, 2019
This article was originally published by Beet.tv. View the interview video here. In the age when brand marketers can use cloud-based tools to carry out many of the functions of…
Tyler JenkinsJune 26, 2019
This article was originally published by Beet.tv. View the interview video here. Smart TVs offer amazing new opportunities to target viewers at the household level – but getting your head…
Tyler JenkinsJuly 8, 2019
This article was originally published by Beet.tv. View the interview video here. Brands talking about how they have aligned with cause or purpose marketing were hard to ignore at this…
Tyler JenkinsJuly 14, 2019
This article was originally published by Beet.tv. View the interview video here. At this point in the evolution of media, many major-brand advertisers are looking far beyond local news as…
Tyler JenkinsJuly 21, 2019
This article was originally published by The Hollywood Reporter. More than 700 shows vied for Emmy nominations announced July 16, but the real winners may be the outdoor advertising companies…
Tyler JenkinsJuly 23, 2019
This is a translated version of an article originally published by Kampanje. American-owned OMG continues to grow in Norway. CEO Espen Klepper announced earnings growth once again for 2018 - the 15th…
Tyler JenkinsJuly 24, 2019
This article was originally published by The National The region’s advertising industry has bottomed out and there is cause for optimism after a dark few years, according to Elie Khouri, the…
Tyler JenkinsFebruary 22, 2018
