This article was originally published by Ad Age. Advertisers have long paid for media based on whether their ads are actually seen by consumers. Now Omnicom Media Group, working with Australian-based…
Tyler JenkinsAugust 16, 2021
This article was originally published by Adweek. Shortly after the pandemic hit the U.S., many people made concessions and realized that what we were dealing with would have long-lasting effects.…
Tyler JenkinsJuly 11, 2021
This article was originally published by PHD Media. PHD Singapore struck Gold at Marketing-Interactive’s 2021 Agency of the Year Awards when they won Media Agency of the Year. PHD impressed…
Tyler JenkinsJuly 9, 2021
This article was originally published by Digiday. Omnicom Media Group (OMG), the media arm of holding company Omnicom, has formally endorsed Unified ID 2.0 as the post-cookie solution best suited…
Tyler JenkinsJuly 9, 2021
This article was originally published by Campaign. Omnicom Media Group (OMG) is teaming up with Teads to prepare for the cookieless future. The media agency group is using Teads’ cookieless…
Tyler JenkinsJuly 7, 2021
This article was originally published by MediaPost. Red Bull has appointed Omnicom Media Group's PHD as its new media agency for North America, according to sources. Starcom USA, part of…
Tyler JenkinsJuly 7, 2021
OMG had a stellar showing at this year's Cannes Lions International Festival of Creativity with 70 Lions won across the group, including 38 by OMD Worldwide, 19 by PHD and 12 by Hearts & Science. OMG…
Tyler JenkinsJune 28, 2021
This article was originally published by Dagens Media. Incoming OMG Sweden CEO Fredrik Eriksson and his predecessor, Ali Tajbakhsh Fredrik has been the CEO of OMD, which is Sweden's highest-ranked…
Tyler JenkinsJune 23, 2021
This article was originally published by Digiday. Omnicom Media Group — arguably the last of the agency holding companies to declare a strategy to address supporting minority and diverse media…
Tyler JenkinsJune 4, 2021
