This article was originally published by Adweek. A stay-at-home parent with young children and an elementary school teacher may use the same Clorox product, but prefer different advertisements. The brand…
Tyler JenkinsFebruary 8, 2022
This article was originally published by Campaign. Omnicom Media Group (OMG) has appointed OMD’s Guy Marks as chief executive of its EMEA region as the media network splits its EMEA…
Tyler JenkinsJanuary 11, 2022
This article was originally published by Adweek. Connected TV is one of the most rapidly growing markets when it comes to market share and ad spend, and those trends have…
Tyler JenkinsJanuary 10, 2022
This article was originally published by Adweek. Between mood-altering wearable devices and metaverse fashion, this year’s pared-down version of the Consumer Electronics Show still managed to feature plenty of the…
Tyler JenkinsJanuary 10, 2022
This article was originally published by Adweek. An executive promotion this month triggered leadership changes within Omnicom’s media branches. Daryl Simm, the previous leader of Omnicom Media Group (know as…
Tyler JenkinsNovember 29, 2021
This article was originally published by Amazon. This is ‘My best advice,’ a series that asks advertising experts to share key learnings from their career journeys, the best advice they’ve…
Tyler JenkinsNovember 16, 2021
This article was originally published by Campaign. There were times when Omnicom Media Group’s new global CEO Florian Adamski didn’t know whether the agency landscape would be able to adapt…
Tyler JenkinsNovember 12, 2021
This article was originally published by Adweek. British Airways has appointed Omnicom Media Group as its new media and SEO partner following a full marketing services review. Omnicom starts work…
Tyler JenkinsNovember 8, 2021
This article was originally published by Digiday. Amidst a domino effect of promotions and hires across Omnicom last week, the new global CEO of Omnicom Media Group, Florian Adamski, took…
Tyler JenkinsNovember 8, 2021
