This article was originally published by AdExchanger. To centralize or not to centralize? That is the question holding companies have wrestled with since the advent of programmatic buying a decade...
Tyler JenkinsMarch 15, 2019
This article was originally published by Adweek. George Manas joins from Omnicom’s Resolution Media and also takes on the title of president. Omnicom Media Group (OMG)-owned OMD U.S. has named...
Tyler JenkinsMarch 26, 2019
This article was originally published by MediaPost. Omnicom Media Group agency PHD US has named Anthony Koziarski chief media officer, a new role at the agency. Koziarski joins from sibling...
Tyler JenkinsMarch 27, 2019
This article was originally published by Mumbrella. OMD has appointed Rochelle Chhaya as chief operating officer and Pankaj Nayak as chief marketing officer. Chhaya was most recently chief digital officer...
Tyler JenkinsMarch 27, 2019
The results are in and we’re proud to have executives from all three of our networks named among Communicate’s 2019 “40 Under 40” ranking. To view each honoree’s profile,...
Tyler JenkinsApril 2, 2019
This article was originally published by La Presse. L’agence de placement média Touché ! a été nommée agence média de l’année au Canada par la publication spécialisée Strategy Magazine, qui a...
Tyler JenkinsApril 2, 2019
This article was originally published by Campaign. The future of media planning, we are told, is up for grabs, under duress, commoditised, marginalised. The percussive dissonance between planning ambitions and buying...
Tyler JenkinsApril 3, 2019
This article was originally published by AdExchanger. Agencies can no longer plan digital and linear investments separately. Integrating planning strategies and investments at OMD will be a core focus for...
Tyler JenkinsApril 3, 2019
“We all expected the time it took for full adoption of programmatic to be shorter. But why aren’t we there yet?” asks Megan Pagliuca, Chief Data Officer at Hearts &...
Tyler JenkinsApril 9, 2019
