È noto fin dagli anni ’70, a partire dalle ricerche di Herbert Simon, che l’attenzione è una risorsa scarsa e oggi siamo consapevoli che il sovraccarico cognitivo a cui siamo…
Filippo SbalbiJune 7, 2023
Omnicom Media Group (OMG) rozšíří od nového roku spolupráci se společností LG, pro kterou od roku 2020 zajišťuje nákup a plánování médií. Od nového roku přidává další, a to na poli PR, CRM,…
David Wright-SpanerDecember 12, 2022
Do vedení konzultační divize Transact mediální skupiny Omnicom Media Group (OMG), zaměřené na e-commerce řešení, nastoupil Daniel Blažek. Pozice Transact Directora se ujal od 1. prosince 2022. Nahrazuje Dušana Murča, který pro Transact bude pracovat dál…
David Wright-SpanerDecember 6, 2022
Nell’ormai lontano 2016 Geoffrey Hinton, uno dei più noti scienziati dei nostri tempi in ambito di Deep Learning, fece una delle sue tanto famose quanto controverse dichiarazioni. Davanti alla platea di una…
Filippo SbalbiMay 19, 2022
Omnicom Media Group MENA has announced the promotion of Elda Choucair from COO to CEO. Elie Khouri will now concentrate on his role of Chairman and ensure a seamless transition…
Ysabella ManlangitJune 14, 2021
This article was written by Elie Khouri and originally published by Campaign Middle East. 2018 has marked the anniversaries of several important events, including 100 years since the end of…
Tyler JenkinsDecember 2, 2018
This article was originally published by Gulf News. Dubai: More than $1 billion a year spent on advertising in the Middle East and North Africa is ending up in Silicon Valley.…
Tyler JenkinsFebruary 9, 2019
This article was originally published by Beet.TV Having spent more than 25 years on the sales side of the television business, Catherine Sullivan thinks AT&T’s new Xandr unit can…
Tyler JenkinsOctober 7, 2018
This excerpt is featured in an article originally published by Adweek. If the transition from print and over-the-air broadcasts to digital has been challenging, that’s nothing compared to mobile... One…
Tyler JenkinsNovember 11, 2018
