Wissam Najjar, regional managing director at OMD, talks investment surges ahead of big events Advertising pundits in the Middle East are hoping that the month of Ramadan will give a…
amreen ahmedimai 20, 2018
PHD UAE’s work has been recognised in three different categories at the MENA Digital Awards this year, receiving 5 shortlists. The McLaren Automotive campaign has been shortlisted in the ‘Best…
Hania Mattoomars 12, 2015
This article was first published on Campaign Middle East; Digital Essays 2014 A natural born curious, Luca Allam wonders what the future is made of. Depending on your personality or your individual situation,…
Hania Mattoonovembre 27, 2014
Following the success of PHD UAE’s (Omnicom Media Group) Cannes Lions seminar, which saw futurist and techno-philosopher. Jason Silva take to the stage for “Mind Trip: A complete reboot of…
amreen ahmedifévrier 17, 2013
By Eric Mirabel, RED - Marketing at OMG In this ‘virtual’ space where physicality matters less, brands can adopt a personality and respond to human interactions as if they were…
amreen ahmediseptembre 6, 2016
This story was first published on Campaign Asia. Ferrero has appointed PHD for media duties in emerging markets following a six-month review that included five agencies. The emerging markets group…
Hania Mattoojuin 4, 2015
By Laura Roberts, Head of Content Marketing at OMG In the sixth edition of ArabNet’s digital summit in Dubai, OMD partnered with the platform to offer insight and ignite discussion…
amreen ahmedimai 3, 2018
By Elie Khouri, Chief Executive Officer at OMG Less than six months after Etihad introduced Hollywood star Nicole Kidman as its brand ambassador, FRIENDS star Jennifer Aniston signed a $5…
amreen ahmediseptembre 15, 2015
By Elie Khouri, Chief Executive Officer at OMG As I took my flight home from this year’s Cannes Lions, I thought about just how much the conversation has changed since…
amreen ahmedijuin 29, 2015
