With the passion and enthusiasm Latin America has for sports, the link between the auto industry and sports has always been strong. Sponsorships are one of the most common ways…
Tyler JenkinsOctober 3, 2017
By: Thomas Bloch, Associate Director – Communications Planning, PHD, working exclusively on Volkswagen Group Amid GM’s increased production of self-driving Chevy Bolts, Nvidia’s partnership with Volvo, Volkswagen working to power…
Tyler JenkinsOctober 3, 2017
By: Roxane Magbanua, Senior Director, Planning, PHD UAE If Dubai was once celebrated as a “tax-free paradise" by holidaymakers who were lured by its attractive retail offering, the recent slump in…
Tyler JenkinsAugust 8, 2017
By: Jeff Campbell, Managing Director, Southeast, Resolution Media & Darrell Jursa, Senior Vice President of Partnerships, Resolution Media It turns out that the customer personalization ideas presented in the 2002 Tom…
Tyler JenkinsAugust 8, 2017
By: Matt Phillip, Strategy and Effectiveness Director, Manning Gottlieb OMD How we buy things is becoming more polarised: on one hand, you have demand for shopping to be as easy, as…
Tyler JenkinsAugust 8, 2017
By: Leon Ho, Associate Digital Director, OMD Hong Kong Born in Hong Kong but raised in the UK, I am a bit of a novice to the local Hong Kong…
Tyler JenkinsAugust 8, 2017
By: Jaime Gómez, Strategy Director, OMG Chile It is no longer a tendency, but a reality—technology has changed how people make purchases. From groceries to durable goods like televisions or even cars,…
Tyler JenkinsAugust 8, 2017
By: Wilson Standish, Director, Innovation, Hearts & Science In the world of consumer packaged goods, product discovery—and ultimately selection—has been largely limited to store isles, or a “digital shelf” built…
Tyler JenkinsAugust 4, 2017
