This article was originally published by Ad Age. When Lawrence Teherani-Ami was a media planner in the late '80s and early '90s, the tools of his trade included thick reference…
Tyler JenkinsSeptember 11, 2018
This article was originally published by Campaign. The future of media planning, we are told, is up for grabs, under duress, commoditised, marginalised. The percussive dissonance between planning ambitions and buying...
Tyler JenkinsApril 3, 2019
