Marketing Services
Specific to Resolution, we have specialists across all consumer touchpoints in the paid media ecosystem. Outlined below are the full capabilities for Resolution, including the supporting capabilities of the network.
| Resolution | OMG |
| Business Strategy | Entertainment |
| Communication Planning | CRM |
| Media Planning | Gaming |
| Media Activation & Buying | Multicultural |
| Content/Content Production | |
| OOH | Sports Sponsorships and Activations |
| eCommerce | |
| Shopper marketing | |
| Influencer Marketing | |
| Search | |
| Social | |
| Marketing Science (Measurement, Attribution, Reporting) |
Tools
At the core of our capabilities is Omni. Omni, Omnicom’s people-based precision marketing and insights platform, is designed to identify and define personalized consumer experiences at scale. The enterprise-wide platform creates a common denominator for comprehensive data access, data manipulation utilities, and campaign activation across addressable and non-addressable touch points.
