This article was originally published by Beet.TV Having spent more than 25 years on the sales side of the television business, Catherine Sullivan thinks AT&T’s new Xandr unit can…
Tyler JenkinsOctober 7, 2018
This interview was originally published by Video Ad News. The consolidation we're seeing in the TV world is largely being driven by established media companies realizing that their strategies for…
Tyler JenkinsJuly 11, 2018
This article was originally published by Variety Omnicom Media Group's Chief Research Officer, Jonathan Steuer, joined execs from VideoAmp, Fox and FreeWheel Publishers to discuss how TV advertising is becoming…
Tyler JenkinsJuly 9, 2018
This article was originally published by Beet.tv Even as digital and traditional media compete for advertising dollars, some traditions remain resilient. A good example is the ongoing Upfront negotiating season,…
Tyler JenkinsJune 14, 2018
