Technology has a pivotal role in solving the most daunting issues facing our planet and people – especially when it comes to our health and our environment. Fortunately, emerging technologies…
David Wright-Spanerfévrier 6, 2017
The 2017 Consumer Electronics Show, or CES, debuted an overwhelming number of fascinating new toys for engineers, marketers, innovators and 5-year-old children, to play with. Some of the brilliant minds…
David Wright-Spanerfévrier 6, 2017
I was asked to write about Mobile Marketing in Europe which was timely having just returned from Mobile World Congress – the world’s largest exhibition for the mobile industry held…
David Wright-Spaneravril 3, 2017
We are coming up on the iPhone’s tenth anniversary which, with all due respect to devices like the Palm Trio, truly introduced all of us to a completely new way…
David Wright-Spaneravril 3, 2017
Example of in-car payment screen featuring the Shell app (Photo Credit: Jaguar) Our latest issue of Media Pulse covers Mobile Marketing with insights on cutting edge mobile technologies, services and…
David Wright-Spaneravril 3, 2017
We used to ask ourselves if mobile marketing mattered, keeping in mind it wasn’t a physical territory or an inhabited one. Today, this realm has become an absolute truth. Technology,…
David Wright-Spaneravril 3, 2017
When was the last time you checked your phone and scampered through your newsfeeds? Or watched a video and maybe completed a purchase? If the answer is a few minutes…
David Wright-Spaneravril 3, 2017
Mobile marketing is no longer just a buzzword, it has become an integral part of the overall digital marketing strategy for marketers and advertisers in India. The question has moved…
David Wright-Spaneravril 3, 2017
The Cannes Lions International Festival of Creativity has changed a lot over the years, and its evolution closely mirrors that of the advertising industry as a whole. During the 90s…
David Wright-Spanerjuin 6, 2017
