From the many changes we have witnessed throughout this pandemic, nothing has had a greater impact on human behaviour and the corporate life than the working-from-home experiment. Everyone has a…
Building upon Omnicom Media Group MENA’s media space support for charities amid the COVID-19 pandemic, PHD Lebanon is adding to the network’s efforts by partnering with the Nusaned Association to further its…
How well defined and meaningfully expressed your brand purpose is will increasingly make the difference with all your stakeholders, says Daniel Shepherd Remember Bill Murray in the 1993 movie Groundhog…
Launching an app is great. Getting people to use it again and again is a different story altogether. Ayat Mohammed, Media Planning Manager at Hearts & Science, explains how to…