Marketing Week columnist and founder of the Mini MBA in Marketing, Mark Ritson, debates his principles of ‘Bothism’ with Omnicom Media Group UK chief executive Dan Clays - as a…
Laura HamiltonAugust 24, 2021
Communicate asked Roli Okoro, General Manager - Programmatic, Search & Social of OMG MENA, to outline the ways in which programmatic advertising is evolving. What are the most important trends in programmatic advertising today…
Ysabella ManlangitJuly 18, 2021
This article was originally published by Campaign. Omnicom Media Group (OMG) is teaming up with Teads to prepare for the cookieless future. The media agency group is using Teads’ cookieless…
Tyler JenkinsJuly 7, 2021
This article was originally published by Ad Age. Advertisers have long paid for media based on whether their ads are actually seen by consumers. Now Omnicom Media Group, working with Australian-based…
Tyler JenkinsAugust 16, 2021
We are delighted to announce that OMG UK has joined The Conscious Advertising Network (CAN). Ethics in the digital space has been a focus point for OMG UK for many…
Laura HamiltonAugust 3, 2021
This article was originally published by The Drum. In the latest report from leading independent and international research company Comvergence, Omnicom Media Group Agency OMD has been ranked the number…
Tyler JenkinsJuly 23, 2021
Al via il primo appuntamento di “OMG Discover”, il nuovo contenitore di approfondimento di Omnicom Media Group nato per esplorare insieme ad alcuni media partner l’evoluzione dei linguaggi e le…
Filippo SbalbiJuly 15, 2021
We are in a climate emergency. The world is facing the biggest existentialist crisis in living memory. With 55% of consumers now believing brands play a more important role than…
Laura HamiltonJuly 20, 2021
Omnicom Media Group UK has today announced the appointment of two significant hires, Henry Rowe and Laura Collins, to further strengthen the agency group’s digital, data and tech capability. Rowe…
Laura HamiltonJuly 15, 2021
