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United Kingdom

Omnicom Media Group announces first-mover retail media partnership with dunnhumby

Agreement enables OMG to leverage insights from over 20 million Tesco Clubcard members to deliver better outcomes at scale for clients’ retail media investments   Omnicom Media Group (OMG), the media…
United Kingdom

OMG UK Futures’ Avoiding The Regretaverse report out now

We all know the metaverse represents a colossal opportunity for brands and is transforming marketing, media and advertising.  But with all the clamour around the metaverse, it’s likely that many…